From septuagenarians navigating the startup world to marketing lessons from the pope, television is currently providing a range of lessons in marketing, communications and business.
Not that we needed an excuse to binge on quality television, we are grateful however to have an excuse to blog about it!
Here are some shows for you to binge for some inspiration:
Grace and Frankie, Netflix
In the latest season of Grace and Frankie, the frenemies turned housemates and best friends embark on a startup adventure: launching a sex toy for the over 70s. The characters, played by Jane Fonda and Lily Tomlin, spend the season meeting with investors at incubators, fighting potential takeovers, conducting focus groups, and watching the counter tick over for their first sale. It’s comedy with a few commercial lessons thrown in for good measure.
The Young Pope, SBS on Demand
Jude Law’s pope brings mystery to the Vatican brand. In the opening episode he shares his insight into marketing: “We all want to see that which is hidden, we all want to stare the forbidden in the face.” With a seductive soundtrack, brilliant cast and equally good writing, the remainder of the season continues to deliver pearls of wisdom from the Young Pope.
Girl Boss, Netflix
Inspired by Sophia Amoruso’s best-selling book, this series follows the rise of Amoruso’s multi-million dollar fashion empire, Nasty Gal. From the initial idea to launch day, we experience the highs and lows of startups. And the best part, the way the show captures the intensity of online chat forums.
House of Cards, Netflix
While the show provides lots of inspiration itself – perhaps on what not to do – the promotion of the show is where House of Cards truly delivers. This week, House of Cards made headlines around the world when they shared behind the scenes photos taken by a real-life Whitehouse photographer; blurring the line between reality and fiction.
Cheers, Jack & the c word crew.