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Archive for the ‘Television’ Category

Forty years of communicating ABCs from Sesame Street

Posted in Communications, Television, tagged on November 11, 2009 | Leave a Comment »

This week the classic children television program Sesame Street kicks off its 40th season – happy birthday to the birthplace of Oscar the Grouch, Grover, Count Von Count, Big Bird and all their friends.
With forty years under their belt, we thought we’d look at what we’ve learned from the colourful characters who’ve been entertaining and [...]

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Glee Marketing Class 101

Posted in Communications, Media, Television, tagged , , on September 18, 2009 | 1 Comment »

There’s no denying the c word is a fan of Fox’s hit new show Glee. Like millions of other fans, we got caught up in the online hysteria generated by this new show and have been anxiously waiting for each new episode. You have to be seriously impressed with the marketing onslaught by the people [...]

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Martini, Mad Men & smoking on the job

Posted in Communications, Television, tagged , , , , on August 21, 2009 | 1 Comment »

the c word office was abuzz with news that Mad Men Season 3 premiered in the US on Sunday. We love everything about this television show; the fashion, the adultery, the sexual politics and especially the smoking & drinking on the job. The girls in our office aspire to wiggle down the street in a [...]

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