Tourism Australia launched their new campaign this week to a mixed reaction. Some say the ad shows Australia and its people at their best with a catchy tune, while others argue that it’s embarrassing and bogan with a poorly chosen song. The song itself may come under scrutiny from Disney as the melody bears similarities to [...]
Archive for the ‘Advertising’ Category
There’s nothing like Au-stray-li-yah
Posted in Advertising, Marketing, tagged Australia, tourism on June 2, 2010 | Leave a Comment »
M&M’s flips out in 3D ads
Posted in Advertising, tagged 3D ads on March 3, 2010 | Leave a Comment »
With movies like Avatar and Alice in Wonderland giving audiences a 3D experience like never before, it wasn’t going to be long before advertisers followed suit. TorchMedia has teamed up with Starcom MediaVest to produce a campaign for Mars’ M&M’s called ‘Bare All’. The campaign began late last month and has been rolled out in [...]
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